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Active Accessories

The following accessories collection was developed with a partner for a luxury target market.  We designed print-heavy activewear accessories inspired by Morocco.  Rich colors and patterns and draped fabric were elements used to mimic the unique textiles found in Morocco.  Yoga mats, yoga slings, crossover gym bags, headbands, scarves, and hand/ankle weights are all of the products that were developed.  We also added a focus on sustainability, and researched different processes and fabrication that would be fitting for our environmentally-friendly brand.  The target consumer for this collection is affluent, intelligent, athletic, healthy, and positive.

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